It was just over two months ago that Kayak and Priceline sent ripples through the online travel industry with a blockbuster deal in which Priceline shelled out a whopping $1.8 billion to acquire the recently-public travel search engine. Kayak was able to claim such a hefty premium for a simple reason: By indexing a laundry list of travel sites and airlines to help everyday travelers find the best prices for flights, rental cars, hotels and cruises, it has made process of booking online travel far less painful. Source: http://feedproxy.google.com/~r/Techcrunch/~3/f-eW64gDG1U/
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